| Articles
Index-Business Support |
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How
Do Customers Choose A Salon?
Recently a number of salons that I work with conducted surveys
to see what attracts customers to their salons. Although it
was only a small sample of a few hundred customers, the results
were very interesting for salon owners who want to increase
their customer base. |
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'You
are Only as Good as Your People'
A common phrase, used in organisations the world over, from
multinational companies to sole traders; but how much importance
do businesses really put on their people? |
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Tips
for Success
It's difficult running your own business, whatever area of work
you're in. However, there are key factors for managing and running
a successful business. Individuals who have become successful
-- whether at their studies, through wealth generation or other
areas of life -- share certain characteristics, including passion,
creativity and a burning desire to succeed. If you want to become
wealthy there are definitely things you can do. Here are a few
to get you thinking and hopefully started. |
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Marketing
Made Easy
As a specialist consultant in small business management, one
of my primary areas of work is in the field of marketing. It
is also an area in which I see the inexperienced salon owner
waste money. |
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Networking:
Spreading the Word
A successful marketing strategy will often encompass a variety
of methods to target different prospects in the most appropriate
way. For most businesses, networking should be a part of that
strategy. |
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Why
mobile?
In preparing for this year's series of talks and training sessions
around the world, I was intrigued that in several requests for
my seminar topics, I was asked if I could cover the growing
trend of mobile beauty therapy. |
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| There
is simply no other tool like this in the world. Designed specifically
for students and professionals, the interactive menu design allows
you to easily review the various massage techniques. |
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| "I highly recommend this
DVD to any massage student. Especially when studying for exams. It
just makes sense!" "I often refer to this DVD in my own
practice. In my 7 years as a massage therapist, I have not come across
a more complete and practical massage video". |
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